About
About Fredrik Johansson
Search-only Google Ads consultant focused on lead generation. I work with one accountable owner of the growth number, not committees.
Based in Stockholm, Sweden. I like systems, checklists, and proof over opinions. Father of three. Fly fishing when I can.
What you get
- Documented artifacts you keep
- A baseline you can trust
- No retainer until verified
What I do (Search-only)
I focus on Google Ads Search for lead gen. The work starts with verified tracking, then removes waste, then scales.
How I work
The system is documented as Verified Conversion Baseline. You keep the Tracking Map and Fix Log.
Fit criteria
- • USD 3k–100k/month Search spend
- • Lead gen, not ecomm
- • One accountable growth owner
Tools and guides philosophy
Tools are for fast diagnostics. Guides are the operator manual. If you want it fixed fast, the sprint is the shortcut.
Let's talk Search
If tracking is broken, I will fix it. If you want to cut waste, I will find it.